Marketing Your Brand


Sustainable: Why and How Every Fashion Business Can Be One

Sustainable: Why and How Every Fashion Business Can Be One

I think every brand out there should be a sustainable brand. If you’re not thinking about the future, especially the future outside of just your fashion brand, you shouldn’t be taking on the responsibility of creating products; the impact your work has on this earth is undeniable.



Brand Building on Made in America Foundation

STRONG SELLER: Single’s “Janessa” jumpsuit   When Gala Inc. founders Galina and Michael Sobolev began shifting their production for their contemporary line,Single, back to the United States about six years ago, there were several compelling reasons to bring manufacturing home. FAMILY BUSINESS: Galina & Michael Sobolev, pictured with their sons, Evan (far left) and Julian (far right). Daughter Sara not pictured.   LA LABEL: Every piece in the Single collection has a label that reads “Single Los Angeles,” and the company’s hangtags read “Made in USA.”   Domestic production gave them the ability to produce quickly and fill reorders. There is an existing production base in the region and the move could help retain U.S. jobs, which was important for the Ukrainian-born...

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Norton's U.S.A. Celebrates 6 Years of Made in USA 

Norton’s U.S.A. celebrates 6 years of made in the U.S.A. with fun events and deals (Posted By Melissa Schwartz, Community Contributor / June 3, 2013)   Melissa Schwartz Norton’s U.S.A., a uniquely American General Store in Barrington, is celebrating its 6th anniversary this month! For the past 6 years, Deborah Leydig has shared her passion for discovering and purveying an unparalleled collection of American-made goods through Norton’s U.S.A. Deborah and her employees are excited to share their celebration with the customers and community that have helped make it all possible. When you purchase an American-made good, you are helping your fellow Americans, your neighbors and your friends. Norton’s U.S.A. will be celebrating with some fun for the community and some...

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Norridge Boutique: Selling Made in USA Merchandise

Cathryn Gran NORRIDGE — Open barely two months, Boutique3 is striving to offer clothing and accessories made in this country. “We’re trying to stock all made-in-America labels,” said Carrie Ann Esposito, a Norridge resident and one of three partners in the business at Regency Plaza, 5050 N. Cumberland Ave. “We do our own buying, but it’s difficult to find vendors.” Eva DeFilippis of Elmwood Park has wanted to find space to open a boutique for some time. The graduate of Trinity High School in River Forest has a background in clothing. “My dad was a tailor and owned a clothing store,” DeFilippis said. “We kept some of the fixtures from that store, and now those racks are in this store....

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The What Works Project – What do you love that is Made in America?

The folks over at GOOD/Corps were in touch with us last night regarding this awesome opportunity for our followers.  First of all, we are excited that we are on their radar! Wooohooo- The Movement is spreading!  So keep doing what you are all doing… sharing our page and raising awareness. What Works Project Overview General Electric (GE) and GOOD/Corps would like to honor your efforts by inviting you and your community to submit photos of people, things and innovations you love that’s made in America to Celebrate What Works! By participating in the What Works Project, you’ll have a chance to win $500! Your participation will be turned into donations for non-profit partners across the country that support job creation...

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