A few months ago, while searching for a birthday gift for a friend, I thought I’d struck gold with a coffee mug stamped “Made in USA.” Imagine my embarrassment when, after some digging (and a slightly suspicious price tag), I discovered it was Made in China.

Turns out, I’m far from alone: the Federal Trade Commission (FTC) is getting tough on companies faking their “Made in USA” claims, disrupting not just shoppers’ trust but the entire marketplace. Let’s dig into why this crackdown is a big deal for brands and buyers, and how you (and I) can avoid being duped again.

TL;DR: The FTC’s push for honest ‘Made in USA’ labeling means bigger consequences for cheats—and more chances for authentic American brands to shine. Seek out transparency, ask questions, and support the makers who truly keep it local. Read more