Most retailers offer a family and friends promotion to a select group of customers for savings. But this Thanksgiving weekend, Montauk Tackle Company, makers of American built performance apparel, is offering its family and friends savings to every one’s family and friends. The main course: 20% off everything plus free shipping for orders over $50.00.
According to The National Retail Federation, overall online retail sales this holiday season are expected to amount to $82 billion, which would be up as much as 15% from November and December in 2012. The National Retail Federation also estimates 140 million people will shop in stores or online during the four-day Thanksgiving Day weekend. The trade organization also forecasts that sales in November and December will increase 3.9% to $602.1 billion.
Utilizing social media to get the word out will be the course of action for MTC. Twitter, Facebook, Pintrest and specially selected bloggers are just a few of the outlets. “What better way to share with family and friends then through social media, no special code to enter into our website, just 20% off across the board for this great weekend. We just wanted to make it as simple as possible to enjoy the savings,” says Ron Cesark, President of Montauk Tackle Co.
Another recent National Retail Federation survey asked people whether they plan to shop either in stores or online Thanksgiving Day. Of those who plan to shop over the whole weekend — Thursday, Friday, Saturday and Sunday — almost a fourth (23.5% or 33 million shoppers) said they’d shop on Thanksgiving.
Montauk Tackle Company, Inc. is a technical performance apparel company that embodies the active outdoor coastal-living lifestyle. A privately held, family owned company founded in 2007 on Long Island, New York that is committed to resourcing and manufacturing in the U.S.A.