BALTIMORE — James Branch’s life seemed destined to follow a familiar arc in the streets that surround the Marlin Steel factory, where he bends metal from sunrise until near dark. Read more
From the earliest days of his campaign, Donald J. Trump made keeping manufacturing jobs in the United States his signature economic issue, and the decision by Carrier, the big air-conditioner company, to move over 2,000 of them from Indiana to Mexico was a tailor-made talking point for him on the stump. Read more
Brands and retailers who proudly declare they’re “made in the USA” have serious challenges brimming beneath their patriotic polish. Read more
Historically there has been a lot of hype around the American-made topic, but there is a heightened awareness in recent years, which has drawn more attention to this subject now more than ever. This is primarily due to reshoring by major manufacturers, the US Government with SelectUSA and STEM programs, and all of the issues we face with counterfeiting and sub-par products.
Almost every day, I find an article or a label that says, “Made in USA” or “American made.” Products I see with the Made in USA label range anywhere from batteries, hand tools, and hardware, to outdoor furniture and household appliances, to groceries and dog food — not to mention the Made in USA mandate for many government-driven programs. This is similar to every time I communicate with my wife and kids because whenever there is a lot of talk, there are also a lot of misunderstandings, misstatements, and misconceptions.
Related: Buying American Made: Ways To Express Your Values with Your Pocket Book
What exactly is American-made, and why does it matter?
If we want to get technical, American-made can mean many things. Is it South American-made? North American-made? Is it made in Mexico? What is it?
What exactly is Made in USA?
According to the Federal Trade Commission, a product is made in the USA if it is “all or virtually all” made in the USA. What does “all or virtually all” mean? That phrase “means that all significant parts and processing that go into the product must be of US origin. That is, the product should contain no — or negligible — foreign content.” My interpretation is that, most importantly, you be honest. Say so if it is made in the USA with domestic and imported components. Say so if it is manufactured in the USA and packaged in Mexico. Say so if it is designed and assembled in the USA but manufactured in China.
Now on to the heart of the subject, why does it matter? Why should I care? I want the best price … It matters more than we accept.
RELATED: If you are a manufacturer, a service provider, a producer of goods, or if you employ American citizens and are creating jobs, find out how a MAM partnership will help you
Why it matters
- The manufacturing powerhouse After WWII, the US was almost 50% of the global economy, bringing manufacturing to its peak. We produced 80% of the world’s automobiles during America’s manufacturing peak. Almost all of the products we used were manufactured in the US. We manufactured steel, textiles, furniture, planes, appliances, and shoes, to name a few. Well, since 2001, more than 56,000 factories have left the US. Now, I am not suggesting every single product we use needs to be manufactured here in the US, but we need to be and remain the world’s manufacturing powerhouse.
- Manufacturing employs people — At its height, US manufacturing employed more than 19 million people. Over the last couple of decades, along with losing our factories, we have lost our jobs. According to the National Association of Manufacturers (NAM) and the Bureau of Labor Statistics (BLS), manufacturing in the US currently employs just over 12 million people. Although losing more than 7 million jobs is alarming, what is more alarming is that, unlike the service sector, for every manufacturing job, there are approximately 1.6 jobs created. For example, in The American-Made Movie, we see the Louisville Slugger, an American-made product supporting a great American tradition. To create one baseball bat, there are loggers to cut trees, truck drivers to deliver them to the mill, mill workers to create billets, truck drivers to deliver them to the factory to manufacture the bats, marketers to market them, and retailers to sell them. Manufacturing employs people.
- Manufacturing keeps the US competitive — According to the NAM review of National Science Foundation reports, manufacturers in the US perform two-thirds of all private sector R&D in the nation, driving more innovation than any other sector. Our engineers, techs, and science professionals keep us abreast of technological advancements and developments.
What are your thoughts? Does it matter to you? Does it matter enough to consider a change? Let us know in the comments below.
Need help to find things that are Made in USA? Check out a few of our favorite places to shop.
Do you have a favorite brand or shop? Let us know! We are always looking for new brands to celebrate. S
Did you know that buying Made in USA has a more significant impact than you know? Click for top 4 reasons.
Learn how you can become a MAM brand ambassador and help support the Made in America Movement.
See the MAM Approved top companies that are Made in USA:
At 12pm on July 20th the Vortic Watch Company unveiled their new product, the “Journeyman Series,” at a kickoff event in Kenjo watch store in New York City. The company decided to launch the product by selling pre-orders on the crowdfunding website kickstarter.com, and they hit their $50,000 funding goal in just under 7 hours. The founders are extremely grateful for the support, but they aren’t finished yet! Read more
“Made in America” isn’t just the name of a song anymore. Whether out of a sense of patriotism, a desire to help the American economy or the belief that U.S.-made products are of higher quality, consumers of everything from clothes to computers increasingly want to see a “Made in the USA” sticker on the items they buy. Read more
Sherrill Manufacturing is the only company left in the United States making flatware. Our company prides itself on producing high-quality products at different price points that fit all budgets and represent a great value to our customers. Read more
Many manufacturers perform a cost-benefit analysis when deciding whether to move production abroad. Others, however, are determined to make their products in the United States, even when the costs are higher. Read more
General Electric runs two plants in a small New Hampshire town just south of the state’s capital, employing 800 workers. GE Aviation is the largest employer in town, with skilled workers building jet engines for the world’s major airlines, reports ABC News. Read more
Last year, the Nabisco company decided not to make a $130 million upgrade to the Chicago facilities in which America’s iconic cookie, the Oreo, is made. The final Chicago-made Oreo cookies rolled off the line last week on Friday. This work will be transferred to four state-of-the-art production lines in Salinas, Mexico. This move has generated some buzz within the MAM community, and consumers are looking for an alternative. Read more
Many of our readers ask about U.S. flag rules and regulations. On June 22, 1942, Congress passed a joint resolution, later amended on December 22, 1942, that encompassed what has come to be known as the U.S. Flag Code. Here are highlights: (Adapted from The Farmer’s Almanac) Read more
In the United States, American-made products are highly regarded, with good reason, as they obviously boost the local economy as opposed to foreign-made products. However, are all the domestic-brand vehicles really assembled with components sourced from the United States? That’s what the Kogod School of Business figured out about American-made vehicles. Read more
The concept of “Made in America” is slowly giving way to “Made by China … in America,” as Chinese investors are increasingly snatching up U.S.-based companies and assets and raising the eyebrows of some regulators and market spectators. Read more
New Balance has been waiting for years for the Department of Defense to buy athletic shoes/sneakers that are made in this country. If US Representatives Niki Tsongas and Bruce Poliquin have their way, the Boston sneaker maker won’t have to wait much longer. Read more
Travelers staying at any of Marriott’s nearly 3,000 U.S. hotels may notice a little something different in their guest rooms in the coming year. Read more
The Made in America Store announces release of new Ricky Lee CD and Music Video. The collaboration between Nashville recording artist and store founder continues to honor our Veterans, our U.S. Military & our country, The United States of America!
Read more
Not so long ago, this rural town an hour outside Atlanta was a hotbed for textile manufacturing. Read more
At the swanky Prudential Center in the heart of Boston’s shopping district, the Yogasmoga boutique stands out for its sparse, minimalist aesthetic. At the entrance, there is a large white orchid on a table surrounded by neatly folded tank tops and yoga pants known for their high-tech fabrics. Soothing, Eastern-inspired music is piped in, giving the space a peaceful ambiance. Read more
Made in the USA & apparel reshoring is a hot topic in the apparel industry these days. Corporate America is definitely interested- we need to look no further than Walmart’s American Manufacturing Commitment to buy an additional $250 billion dollars of goods made in America over the next 10 years to see evidence of that. Read more
Donald Trump has a lame excuse for outsourcing the production of his clothing brand. The North Face, meanwhile, is proving that it’s possible to keep business local. Read more
UNION, S.C.–From now on, all towels made for Marriott International’s nearly 3,000 hotels in the USA will be made in the USA. Read more
Here’s a story you’ll be hearing about a lot this year. Read more
President Barack Obama signed a customs bill that contains added protections for the domestic steel industry, whose advocates hailed it as a “good news day” and even a “great day.” The new law will crack down on steel dumping. Read more
A third or more of all the honey consumed in the U.S. is likely to have been smuggled in from China and may be tainted with illegal antibiotics and heavy metals. A Food Safety News investigation has documented that millions of pounds banned as unsafe in dozens of countries are being imported and sold here in record quantities. Read more
Everyone’s favorite big-spending automotive floor-mat manufacturer, WeatherTech, is back for its third straight Super Bowl—and will run the 30-second spot below in the first half of the game, after throwing down a challenge to two different directors. Read more
The Trans-Pacific Partnership Trade deal is terrible even apart from its quantifiable economic effects, as it threatens our environment, our health, our democracy, our sovereignty, our security and many other things. But it is also a lousy deal on the pure economics, which is why it is currently being sold to the American people and Congress using bogus economic analysis. Read more
Our organization, Mountain Bird Designs, is a new member of The Made in America Movement. Our premier products are business bags and clutches for women. We are a start-up company located in Western North Carolina.
Walmart Stores Inc. plans to shutter 269 stores, the most in at least two decades, as it abandons its experimental small-format Express outlets and looks to streamline the chain. Read more
Schumer: Feds are currently listing flatware and other products made by companies as ‘American-Made’ when they are actually produced overseas, putting companies that manufacture in the U.S., like Sherrill Manufacturing in Central, NY, at a disadvantage. Senator pushes feds to review ‘Made in America’ listings and immediately remove companies that are falsely listed. Read more
“Made in the USA” marketing makes smart business sense. U.S. manufacturers are discovering that home-grown production has increasing financial benefits, especially compared to China, whose competitiveness has dimmed significantly. However, the marketing value of “Made in the USA” could well be even greater. Read more

